Feature Friday! Check Out Our Latest Features from Buzzfeed, Today, and HuffPost!

This week's Feature Friday spotlights brands earning recognition across leading lifestyle, wellness, and entertainment publications. From Pure & Gentle's Cooling Soap being featured in BuzzFeed's "If You Start Sweating The Moment You Step Out Of An Air-Conditioned Room, Grab These 27 Things," to Buddha Board landing a spot in HuffPost's stressed-person gift guide, to PATH being highlighted in TODAY's July 4th party ideas segment, these brands are earning praise for helping people cool down, de-stress, and celebrate in style.

Whether it's beating the summer heat with a refreshing cooling ritual, offering a mess-free creative outlet for anyone feeling overwhelmed, or bringing patriotic flair to a Fourth of July spread, Pure & Gentle, Buddha Board, and PATH are proving why they're capturing the attention of top editors and hosts. Keep reading to discover why these standout brands are making headlines this week.

Buzzfeed

Pure & Gentle was featured in BuzzFeed's, "If You Start Sweating The Moment You Step Out Of An Air-Conditioned Room, Grab These 27 Things," highlighting the brand's Cooling Soap as a summer must-have. The feature called it "the next best thing to taking a cold plunge," praising its blend of eucalyptus, spearmint, and coconut oil for delivering a refreshing chill with every wash. The soap was recognized as an easy, affordable way to beat the heat during the hottest days of summer. See it here.

Today

PATH made an appearance in TODAY's July 4th party segment, "July 4 Party Ideas: Edible Road Trip, Patriotic Dot Cakes, More," seen on-set as host Alejandra Ramos joined Jenna Bush Hager and Sheinelle Jones to share entertaining tips for Independence Day, from an edible road trip spread to a bald eagle cheese ball. The placement puts PATH in front of TODAY's national audience during one of the show's most-watched holiday entertaining segments of the summer. See it here.

HuffPost

Buddha Board was featured in HuffPost's stressed-person gift guide, highlighting the brand's signature water-painting board as a go-to pick for anyone needing a moment of calm. The board lets users "paint" with just a wet brush — the water-based artwork slowly fades away as it dries, offering a screen-free, mess-free way to unwind without the cleanup of traditional art supplies. The guide recognized it as an ideal gift for stressed loved ones, whether displayed on a desk for a quick reset during a hectic workday or used as a nightly wind-down ritual. See it here.